“My Butt Is Big” Nike Women’s Ad Gets Revived

Do you remember the Nike Women’s Ad back in 2005 that began MY BUTT IS BIG?
It was a good ad, focusing on the beauty of the rump and helping women with them to OWN it. In case you missed it, here it is again…

I liked it then because it celebrated the real woman…not the one on the magazine cover. Plus, it fits Nike. Nike is athletic apparel with a tag line that says it all – JUST DO IT. With the 2010 version of this ad, they updated the photo to include the entire model and kept the copy the same…

I like these ads. I like any ads that remind women they are beautiful, no matter their size, shape or color. I have a niece and remind her of her beauty on a regular basis. Soon, she’ll be bombarded with videos, billboards, magazines and more which create the illusion of beauty.

That’s all it is, an illusion – an illusion which was eloquently displayed in a Dove ad titled EVOLUTION from a few years back.

Here it is for your enjoyment:

Dove – Evolution Commercial (higher quality)

Nike Ad linked from WeAllScheme.comTechnorati Tags: my butt is big, my butt is big ad, big butt ad, nike women, nike womens ad, nike my butt is big, dove evolution